A Marxist Criticism on The Importance of Being Earnest :: essays research papers

A Marxist Criticism on "The Importance of Being Earnest"   Ã‚  Ã‚  Ã‚  Ã‚  "Excuse me Geoffrey, could you get me some more water. I'm terribly thirsty, and the weather out here isn't doing any good for my complexion." declares the man as he sighs in exhaustion.   Ã‚  Ã‚  Ã‚  Ã‚  "Right away sir, anything else?" proclaims the servant.   Ã‚  Ã‚  Ã‚  Ã‚  "No that will be all." says the man as he waves off the servant.   Ã‚  Ã‚  Ã‚  Ã‚  So is this the scene of yesteryear's society or one of today's, well in actuality it can be either. In today's world the rich still rely on butlers and maids. It seems to be a practice that will always exist in this world, but the question largely is not on their jobs, but if they are deemed of a different class, and sadly to say yes. In today's world it seems that class is still a huge part of the world order, and moreover it seems that there will always be the rich and poor, the owner and the worker. This is even demonstrated by the literature of our time and that of other era's, such as the play "The Importance of Being Earnest" by Oscar Wilde. In this play Wilde display's the class structure with a different and interesting twist. He makes a reflection on the society with his own sense of humor, but however it still leaves a very good opportunity to make a Marxist critique about the way the class structure influences the play. He leaves room for these critiques when he writes about the servants, the nobles, and the middle class. His view on society and class is very evident on the way the servants are portrayed.   Ã‚  Ã‚  Ã‚  Ã‚  "‘I don't know that I am much interested in your family life, Lane'"   Ã‚  Ã‚  Ã‚  Ã‚  "‘No sir; it's not a very interesting subject. I never think of it myself.'"   Ã‚  Ã‚  Ã‚  Ã‚  In this passage from the play it is very clear that Wilde likes to give his characters some life, but however it seemed that he was giving the servants a bit too much, but nevertheless it does establish very well the position of those servants. In the society Wilde is presenting it seems that the place of the servant was not only for manual labor, but also to provide conversation, and to compliment the employer's personalities. In the story the idea of class was demonstrated by the interaction between Lane and Algernon even though Lane was witty he did know his place as a servant and throughout the play the servants were an excellent reminder that class structure did exist. Wilde's idea of a witty servant has even spawned off into today's society with television sitcoms

Marketing Study of Casinos

They add It absolutely clear what demographics they wanted to see Inside of their casino. They changed signs Inside the casino so Latino patrons could easily understand them. They brought In Spanish speaking dealers, entertainment and even made their most popular drink offer on the floor to be top-shelf tequila. Basically, the casino created an unseen logo that flashed we serve Latino first. By creating the Latino casino brand, they were able to create a relationship where the patrons saw the casino as a second home†¦ A place where they could be comfortable.Additionally, the casino used the power of positioning. They raised the perception of Latino patrons In a good way by giving them the red carpet treatment. If a patron spent $1000 in the casino, the staff treating them the same way the Lass Vegas casinos would treat their â€Å"whale† spenders. By using the power of positioning the Latino community felt as if they were respected and belong to a loyal company. More impo rtantly, their money no matter how little they spent was appreciated by the casino. Finally, and probably the most important principle used by the casino was segmentation.The casinos took the risk of basically Ignoring all other demographics ND concentrated all of their efforts toward the Latino community. The casino understood the demography of what things Latino valued, what music they wanted to hear, the type of food they wanted to eat and the liquor Latino preferred to drink. By successfully segmented their target audience the casino was able to see their once dying business revived with more customers than ever before. 3. This analysis demonstrated the power of targeting your audience and making sure to meet the needs and desires of your target audience.Many companies throughout the world SE the same tactics used by the casino. I Like to use the Marine corp. as example on how they target certain groups of people to Join their ranks. First off their slogan has always been  "The Few the Proud the Marines†. Right off the back they are letting the public know that they are an elite group of people and very few can join their ranks. This type of advertisement would appeal to an individual who wants to feel as if they are a part of a special group. Secondly, most of the Manes commercials display young men In tip top condition able to live In the wild and conquer almost any task†¦ CE again appealing to a certain demographic of people who are young in shape and want to live a challenge adventurous lifestyle. The casino discussed used some of the same tactics as the Marines use to pull in their targeted customers. As illustrated in the reading, the company advertised with countless signs in Spanish telling their customer to come play blackjack in their language. They brought Hispanic pop singers that the owners never heard of but knew he was popular In the decided to bring in conga drums†¦ Once again relating to the Latino culture.The most imp ortant lesson that I take away from this style of marketing is to not be afraid to openly go after a certain demographic of buyers. Large companies like Asks, Gucci and Ferreira have been doing it for years by catering to the extremely rich. Well this example show how a small casino decided to cater to Latino only who according to the reading were not considered to be rich but hard working average to below average wage earning customers. Their gamble (no pun intended) paid off and help turn their business around. They went from declaring bankruptcy in 2009 to having all 2,600 rooms and the casino floor filled with customers.

Corporate Social Responsibilities - 2100 Words

Nowadays, many international companies take sustainable development seriously. They understand that sustainable development can enhance their quality of life and their reputation in public. Sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs. (Brundtland, 1987) Sustainability requires monitoring and managing all the person to ensure that our economy and society can continue to exist without destroying the social and natural environment during development. The sustainability includes three pillars, which are economic, social and environment, forming a triple bottom line. The triple bottom line demands that a company s responsibility lies†¦show more content†¦Firstly, it issued some idea and non life insurance products for adaptation to and mitigation of climate change. For example, it has issued Weather Index Insurance, which is a financial product for farmers in northeast Th ailand against the effects of climate change. When the weather is different from the traditional or normal conditions, they immediately compensate for the loss of profit to the farmers. At the same time, they took interviews with local farmers and analyzed the weather date from Knon Kean Province. For the other example, it reduced paper consumption to reduce cost. Then it focused on the use of IT to systematize procedures, such as using the computer screen to present to a customer instead of using paper working proposal. There is compliance of the economic performance indicators. Secondly, its environmental management system developed based on the PDCA cycle. It has been set a medium and long-term goals through the PDCA cycle. It promoted resource conservation by reducing the CO2 and consumption of electricity, paper and energy. Then it gave the Environmental performance data to support its result and achievement. Additionally, they promoted a new financial product, The Green Reform Loan Plan, which reduce 0.3% interest rates on loan for ecological reforms. It encouraged using solar photovoltaics and Eco Cute hot water systems, which reduce CO2 emission. Then the 0.3% of the Green reform Loan Plan loan amount was donated to SatoamaShow MoreRelatedCorporate Social Responsibility : Corporate Responsibility773 Words   |  4 PagesCorporate social responsibility may also be referred to as corporate citizenship and can involve spending finances that do not directly benefit the company but rather advocate positive social and environmental change. The soul in the next economy forum presentation made it evident that achieving corporate social responsibly in a company can reap major benefits in terms of finances, more inspiring workplace and customer satisfaction. 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